Innovation.
Media. Minds
in the Western Balkans Program

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Funded by the European Union, the Innovation. Media. Minds: Support to Public Service Journalism in the Western Balkans Program, is managed by the Goethe-Institut on behalf of the European Commission and in collaboration with its implementing partner DW Akademie.

About the project

Focusing on public service broadcasters, the Innovation. Media. Minds (IMM) Program aims to enhance content and engage audiences. Implemented from September 2023 to August 2026, the program has three objectives:

to elevate public service media content production
to foster an environment of creativity, innovation and regional cooperation
to ensure that public service media remain at the forefront of quality journalism

The three pillars of the IMM Program, support to public service media, support to journalists and financial support, are closely interconnected. These include:

Grants

Financial support plays a pivotal role by providing opportunities for co-financing newly developed project ideas, addressing specific needs and challenges faced by public service media (PSM) and media professionals in the Western Balkans.

Within the Program, the following types of grants are provided:

Estimated results

improved management skills, internal structures and workflows of PSB, and improved programming and public interest content,
improved skills and innovation techniques of media Professionals, with a focus on young journalists, multipliers and trainers, concerning quality journalism audience involvement and
engagement and expanded Cooperation and networking capacity of PSM.

Contacts

Georgia Trismpioti

Regional Team Leader EU Program “Innovation.Media.Minds"
Support to the Public Service Media in Western Balkans
Goethe-Institut Athen

Tel.: WhatsApp: +30 6971809031
Georgia.Trismpioti@goethe.de
Monika Lajhner

Regional Events and Advocacy Manager EU-funded Program "Innovation. Media. Minds:
Support to Public Service Journalism in the Western Balkans"
Goethe-Institut Belgrad

Tel.: WhatsApp: +381 62 88 30 143
Monika.Lajhner@goethe.de

Innovation.
Media. Minds
in the Western Balkans Program

About the project

Grants

Estimated results

Contacts

Georgia Trismpioti

Monika Lajhner

Partners

Folgen Sie uns

Innovation. Media. Minds in the Western Balkans Program

About the project

1. Support to Public Service Media

2. Support to Journalists

3. Financial Support

Grants

Grants for public service media (PSM):

Grants for media professionals:

Estimated results

Contacts

Georgia Trismpioti

Monika Lajhner

Partners

Folgen Sie uns

Innovation.
Media. Minds
in the Western Balkans Program